From competition to competitive advantage
At “interzum award: intelligent material & design”, Koelnmesse recognises the design quality of products and materials presented at “interzum”. Design achievements that are special in terms of their form and function are awarded the distinction “High Product Quality”, while outstanding design achievements that set new standards in the industry are awarded a “Best of the Best”.
Winning an award in the competition steers the attention of international decision makers and media to the award-winners. The award allows innovative manufacturers to garner attention at the world’s leading trade fair and beyond, both for themselves and for the excellent quality of their award-winning products. In addition to taking part in the competition, Koelnmesse supports the laureates with a package of measures that is likewise free of charge.
Benefits for winners:
- Award from an independent international expert jury
- Use of the winner label as an excellent PR and marketing tool for advertisements, brochures and online
- Recognition at the official awards ceremony on the evening before the trade fair opens
- Official certificate in recognition of excellent design quality
- Presentation of the award-winning products in an exhibition during “interzum 2017”
- Presentation of the winning products online at www.interzum-award.com